Volcon Inc. (NASDAQ: VLCN), now rebranded as Empery Digital, has made a bold move by acquiring 3,183 Bitcoin (BTC) at an average price of $117,697 per coin, totaling roughly $375 million. What makes this bet unusual is the timing—the company entered the market near Bitcoin’s all-time highs (ATHs), diverging from early corporate adopters like Strategy, which accumulated BTC at much lower prices.
Instead of hedging its exposure, Volcon is doubling down. The firm has implemented an aggressive financial strategy, including selling short-dated put options and expanding its $100 million stock buyback program to tighten its float and enhance Bitcoin-per-share metrics. This high-conviction approach signals a shift in how public companies are integrating Bitcoin into their treasury strategies—but with heightened risks given the late entry.
Volcon’s decision to allocate $375 million to Bitcoin near ATHs is a high-risk, high-reward play. Unlike early corporate adopters such as Strategy, which began accumulating BTC below $10,000 in 2020, Volcon is entering the market at a premium.
This move suggests that Volcon believes in Bitcoin’s long-term appreciation despite its elevated entry point. However, the company faces stiff competition from firms that secured BTC at significantly lower prices.
To mitigate risks and enhance exposure, Volcon is employing hedge fund-style tactics:
Ryan Lane, Co-CEO of Volcon (now Empery Digital), stated:
“As a continuous aggregator of BTC, we will leverage our team’s decades of hedge fund experience to implement creative ways to lower the effective purchase price of BTC… offering investors the most efficient, least dilutive, and lowest-cost means of gaining exposure to Bitcoin.”
This strategy hinges on two assumptions:
Public companies now hold over 3% of all mined Bitcoin, with Strategy dominating the space. Volcon’s late entry presents challenges:
| Company | BTC Holdings | Avg. Purchase Price | Current Value (Est.) |
|---------|-------------|---------------------|----------------------|
| Strategy | 607,770 BTC | <$10K (2020) | ~$72B |
| Volcon (Empery) | 3,183 BTC | $117,697 | ~$375M |
Strategy’s stock surged 3,500% since 2020, outpacing even Bitcoin’s 1,100% rally. Its recent $2B capital raise—backed by Wall Street giants like Morgan Stanley and Barclays—validates corporate Bitcoin accumulation as a viable strategy.
For Volcon to compete, it must rely on active treasury management rather than early accumulation advantages.
Volcon’s approach depends on precise execution:
Strategy’s success came from buying early and holding relentlessly—a luxury Volcon doesn’t have. The firm must prove that financial sophistication can compensate for higher entry costs.
Volcon’s move aligns with a growing trend of firms using Bitcoin as a treasury reserve asset. However, most successful cases (e.g., Strategy) benefited from early adoption—raising questions about whether late entrants can replicate similar returns.
Volcon’s aggressive Bitcoin strategy marks a new phase in corporate crypto adoption—one where financial engineering plays a key role in maximizing exposure despite unfavorable entry points. Key takeaways:
For investors watching this space:
While Volcon’s bet is bold, only time will tell if financial engineering can overcome the disadvantage of late entry into the corporate Bitcoin race.